Every important conversation gets better over time.
The closed coaching loop between practice and real conversations. Built for every team where the conversation is the work.
Leading companies already run on TrainHQ
Hello TrainHQ
Monday morning. Inbox. One thing to fix this week.
Every Monday, the manager opens TrainHQ and sees one thing — the single highest-leverage skill gap on the team. Not forty dashboards. One decision, one assignment, one loop closing.
Sales
Insurance
Banking
Healthcare
Telecom
Contact Center
Role-play tools give you practice without context. Call analytics give you data without action. TrainHQ is the closed loop between both.
Happy customers
Thomas Beck, Sales Manager at Regiocom
Plug it in once.
Get smarter every Monday.
TrainHQ takes what's already happening — real calls and roleplay practice — and runs them through one coaching loop. One scorecard. One methodology. One competency view. Practice and reality on the same axis, finally.
Scenario authoring
From idea to roleplay in minutes.
The biggest reason teams don't roleplay enough isn't motivation — it's content. Authoring used to mean a week of scripting, casting, and review. TrainHQ kills the bottleneck three ways.
Andy - your AI assistant
Describe it. Andy builds it.
Tell Andy the scenario you need — a CTO burned by your competitor, a patient anxious about a diagnosis, a customer about to cancel. Drop in deal context, coaching notes, or a recorded call. Andy builds the persona, the conversation arc, and the evaluation rubric. Edit anything, anytime, just by asking.
Persona, arc, and scorecard generated together — not three separate steps
Upload calls, decks, battlecards — Andy reads them and uses the context
Conversational edits anytime: "make her more guarded," "add a second stakeholder," "tighten the goals"
MCP Server
Or use your own AI agent.
TrainHQ is an MCP server. Connect Claude, Microsoft Copilot, Cursor, or whatever AI tool your team already lives in. Describe the scenario from there. Upload the materials. The roleplay materializes in your TrainHQ instance, ready to assign — without anyone leaving the tool they were already in.
Claude
Microsoft Copilot
Any MCP client
MCP Client
Coming soon
Roleplays informed by your real stack.
TrainHQ is also an MCP client. Connectors for Salesforce, HubSpot, Gong, and more pull live context into your scenarios and campaigns — so the roleplay your AE practices Monday was generated from the deal they actually lost on Friday.
Salesforce
HubSpot
Gong
Slack
+more
If the conversation matters, it should be getting better every week.
Every week, TrainHQ analyzes your team's calls and drops a Team Pulse into your inbox — a simple page that tells you the gap, who needs help, and what to do about it.
AI Roleplays
Practice that's built from the call that went wrong — not a playbook someone wrote two years ago.
When TrainHQ spots a gap in a real call, it generates a role-play scenario from that exact moment. Your rep practices the conversation they actually fumbled — with a buyer persona that pushes back the way real buyers do.
Buyers that actually push back
The AI persona adapts to your rep's responses in real time. Dodge the hard question? It comes back harder. Surface real pain? The buyer opens up. Just like the real thing.
Custom-built for your product and ICP
Every scenario is grounded in your product, your buyer personas, and your sales methodology. Enter deal context or upload a call — the AI builds the rest.
Scored and coached instantly
Every session is scored against your methodology — not generic criteria. Reps see exactly what they nailed, what they missed, and what to try differently next time.
Works for screen-share roleplays
Your team can do demo practice and product training with the same adaptive AI.
AI Call Scoring
Every call scored against your methodology. Not ours. Yours.
TrainHQ doesn't score calls on generic criteria. It uses the scorecard your team already runs on — MEDDPICC, BANT, Challenger, or your own custom framework — and evaluates every conversation against it, automatically.
One scorecard. Real calls and practice.
The same framework that scores your live calls also scores role-play sessions. So when a rep practices, you can see whether the skill actually transfers to real conversations.
Not just a number. The moment it happened.
Every score links to the exact timestamp and exchange where the behavior showed up — or didn't. No more debating "did they really miss that?" Play the clip.
Gaps trigger practice automatically
When a score drops below your threshold, the rep is auto-enrolled in a practice campaign built from the call that went wrong. No manager intervention needed.
calls
That's how many your team had last week.
Do you know which skill gap is costing you the most right now?
We'll show you on your own calls. In your team's vocabulary. Against your methodology. Thirty minutes.